Standpoint theory in communication. The Standpoint Theory 2022-11-05

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Standpoint theory is a framework for understanding how social identities, experiences, and power dynamics shape knowledge production and communication. It suggests that an individual's perspective, or "standpoint," is shaped by their social position and experiences, and that this standpoint influences their understanding of the world and their ability to communicate effectively with others.

According to standpoint theory, knowledge is not objective or neutral, but rather it is socially constructed and mediated through the experiences and perspectives of those who produce it. This means that knowledge is not simply a reflection of reality, but rather it is shaped by the social, cultural, and political context in which it is produced. For example, a person who has experienced discrimination or oppression may have a different understanding of the world than someone who has not, and this difference in standpoint can affect their ability to communicate with each other effectively.

Standpoint theory also highlights the importance of diversity and inclusion in knowledge production and communication. It suggests that by valuing and incorporating diverse standpoints, we can create more inclusive and accurate knowledge. This is because different standpoints can provide unique insights and perspectives that may not be evident from a single standpoint.

One of the key implications of standpoint theory for communication is the need to be aware of and consider the standpoints of others when communicating. This involves recognizing and respecting the experiences and perspectives of others, and being open to learning from and incorporating these standpoints into our own understanding of the world. It also involves acknowledging and challenging power dynamics that may impact the ability of certain individuals or groups to effectively communicate their standpoints.

In conclusion, standpoint theory provides a useful framework for understanding how social identities, experiences, and power dynamics shape knowledge production and communication. It highlights the importance of diversity and inclusion in these processes, and encourages us to be mindful of the standpoints of others when communicating. By taking these considerations into account, we can work towards more effective and inclusive communication.

Standpoint Theory

standpoint theory in communication

Instead of trying to persuade people to change, this theory sees change as the reinvention or changing of the product. Girls and women feel it is crucial that they be liked by their peers, a form of involvement that focuses on symmetrical connection. Proceedings and Addresses of the American Philosophical Association. It simplifies the contextual differences by pointing to gender and socio economic factors as very well meaning indicators of the barriers. A First Look at Communication Theory 11thed.

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Standpoint theory

standpoint theory in communication

Our worldview is a direct result of our individual standpoint. Supreme Court Justice… 1997 — Madeleine Albright is sworn in as U. Thousand Oaks, CA: Sage. Bem regards this combination as the best of both worlds and refers to these people with blended identities as androgynous. The designation divides groups of people on the basis of how they interpret messages.

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Standpoint Theory: A Communication Phenomenon Of Looking

standpoint theory in communication

Basically, a standpoint emerges when individuals emphasize the importance of power that forms various categories of people inside the society. Rubin says these relationships are experienced in different ways, including ". It helps people to realize how each individual differently "see" scenarios and intentions in various lights. The two-step fl ow theory surfaced at a time of rapid scientific advancement in the fields of medicine and agriculture. Apparently, they had no voice and they shared no power in the wider society. Hence, if the men in the society were convinced that women should not vote, then, the woemn also believed in this false conviction.

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Communication Theories

standpoint theory in communication

Rubin notes several studies that utilize the existence of parasocial relationships to predict differential effects of media content on viewers. By being able to situate the role and functions of women through their communication patterns, many strong views to further develop their status in society can be formulated. As it turned out, inflation was already an important topic for most participants, so there wasn't any room for that issue to move up on the third group's agenda. The results of the Chapel Hill study could be interpreted as providing support for the notion that the media are just as market-driven in their news coverage as they are in programming entertainment. How do Harding and Wood translate these ideas into a view of women and gender? In many of the divorce cases the women were still required to take care of the children even though the male technically had custody. United States of America: Harvard University Press. Some critics see the concept of strong objectivity as inherently contradictory.

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Free Sample Essay On Standpoint Theory

standpoint theory in communication

Another important example is when the ruling or elite class thinks that for instance, breastfeeding is a hassle to women. He defined media salience of flight safety as any story running for two days that reported a crash with double-digit fatalities or a skyjacker gaining control of a plane in the air. The arguments established, however, still, require its basis to be rational and reasonable and answer the logic and assumptions on which they were established. Giving support to heterosexual parents and help raise a new generation. Fortunately, disaster-salient weeks over a five-year period in the early 1970s were much less common than were weeks when air safety wasn't an issue.

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Standpoint Theory

standpoint theory in communication

The 21st century paradigm, as Anderson discussed in Modern Misogyny: Anti-Feminism in a Post-Feminist Era, asserts that feminism won, and that women are now empowered and have limitless choices. In follow-up studies, McCombs and Shaw turned to the uses and gratifications approach, which suggests that viewers are selective in the kinds of TV programs they watch. Often times individuals remain consistent in their attitudes by exposing themselves to messages that are consistent with their beliefs. Mountain View, CA: Mayfield. Many researchers agree that Hofstede's distinction between individualism and collectivism is the crucial dimension of cultural variability. Each group saw a different version—one version contained a daily story on environmental pollution, another had a daily feature on national defense, and a third offered a daily dose of news about economic inflation. The term was coined by Sandra Harding to categorize epistemologies that emphasize women's knowledge.

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The Standpoint Theory

standpoint theory in communication

Contemporary Sociological Theory: Continuing the classical tradition. This, however, is a false dichotomy. A First Look at Communication Theory: Standpoint Theory. Communication and relational culture: Bases for the study of human relationships. While the scope of Proposition 6 is limited to metacommunication, talk about the clarity, appropriateness, and ethics of a person's communication is an important feature of everyday life. Second-level agenda-setting asserts that not only does the media influence which issues the public should value, but it also shapes the way in which the public will feel about particular issues. The amalgamation of a person's experiences forms a standpoint—a Standpoint theorists emphasize the utility of a naturalistic, or everyday experiential, concept of knowing i.


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Standpoint Theory Flashcards

standpoint theory in communication

By reflecting on your media use, you could come to a new realization of your needs and how you choose to gratify them. Fisher lists five assumptions of the prevailing rational-world paradigm. A sense of friendship or emotional attachment TV viewers and media personalities. The theory's most critical aspect is that a person's perspectives are created by his or her personal experiences in social groups. He noticed that the relationship between master and slave was related to a person's position and the group's influence on how information and authority was dictated.


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NAME OF THEORY

standpoint theory in communication

Standpoint theory is based on essentialism, which refers members of a group e. Generally, the standpoint theory gives insight into specific circumstances only available to the members of a certain collective standpoint. Logic and ethical reasoning depict the usefulness of homosexuals in society and the morality of harming youth by forcing them to hide in order to please a public. Fieldwork is performance because it involves suspension of disbelief on the part of both the participant observer and the host culture. Murphy of the University of Southern California USA conducted a communication study on how various audiences viewed the portrayal of two adolescent gay characters on the TV show, The Fosters.

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Communication Theory (standpoint theory) *not mine Flashcards

standpoint theory in communication

Individuals who instantly follow the most common views can assess and understand themselves and to fight for their rights and to help meaningfully to the equal development of their society Pawlowski, p. Hence, their perspective is formed by their status in the greater society p. Nancy Hartsock works were greatly influenced by the concepts of Georg Wilhelm Friedrich Hegel, a German philosopher who studied the standpoints of the people belonging to various socio-economic classes. With this, women have shown their capabilities and their worth to society, leading its progression, and proving that the arguments of the anti-suffrage movement were initially the opposite of what women could really do. Annual Review of Sociology, 23, 97-120.

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