Comparative analysis of airtel and vodafone. Difference Between Airtel and Vodafone 2022-10-24
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Airtel and Vodafone are two of the leading telecommunications companies in the world. Both companies offer a range of services including voice and data communication, broadband, and television. In this essay, we will perform a comparative analysis of Airtel and Vodafone to see how they compare in terms of their services, pricing, and customer satisfaction.
First, let's look at the services offered by both companies. Airtel offers a wide range of services including mobile phone services, broadband, and DTH (direct-to-home) television. They also offer enterprise solutions for businesses including cloud services and cybersecurity. Vodafone also offers similar services including mobile phone services, broadband, and television. However, Vodafone also has a strong presence in the fixed line market and offers fixed line services such as landline and broadband.
In terms of pricing, both Airtel and Vodafone offer competitive plans for their services. Both companies have a range of prepaid and postpaid plans that offer different levels of data and voice services at different price points. Airtel has a reputation for offering slightly cheaper plans compared to Vodafone, especially for their data plans. However, Vodafone often has promotions and discounts available that can make their plans more competitive.
When it comes to customer satisfaction, both Airtel and Vodafone have a mixed reputation. Airtel has been criticized for its customer service, with many customers complaining about long wait times and difficulty getting their issues resolved. Vodafone has also faced similar criticisms, but has generally been rated slightly better than Airtel in terms of customer satisfaction.
Overall, both Airtel and Vodafone are strong players in the telecommunications industry and offer a range of services at competitive prices. While Airtel may have slightly cheaper plans, Vodafone has a slightly better reputation for customer satisfaction. It is ultimately up to the individual consumer to decide which company is the right fit for their needs and preferences.
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Airtel c Vodafone 82 Idea d others Q: - 06 which mobile company services you are using now a days? So the start-up business had to outsource to industry experts in the field. Vodafone is the second largest player and share holder in Communication sector. Last of all but not the least I would like to acknowledge my gratitude to the respondents without whom this survey would have been incomplete. To study the consumer trend in telecommunication sector. The prime objective of the project is to compare Airtel with the existing competitor Vodafone in the market and the impact of WLL on Airtel. In 2000, Telecom Malaysia sold its stake in Usha Martin Telecom, and both Shinawatra of Thailand and Bezeq exited from Fascel.
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MONTHLY EXPENSES GRAPHMONTHLY EXPENSE 60061 450 200People on an average spend RS 500 per month as their mobile phone expense. While Airtel is far ahead of Vodafone in terms of number of customers, presence in circles, and variety of services offered, it is Vodafone that is ahead of Airtel when it comes to luring customers with aggressive marketing ploys. As a brand, Airtel commands more respect and love from the customers than Vodafone that is fast catching up with reliable services. Industry report Companys Internet Sites. Future rate cuts are expected, which will drive demand, together with falling handset prices and the introduction of prepaid services.
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BIRLA INSTITUTE OF MANAGEMENT ASSOCIATE BHARTIYA VIDYA BHAVAN. The proportion of VLR subscriber is approximately 71. The basic theme, which was broadening the reach of telephony in India, has not been met. A"A 353 "K "H3? A"A "HA" HAS B33 A+3A? This has been found fully worthy of acceptance. Airtel Vodafone Idea Reliance Tata How long you have been using this product? Vodafone is the second largest mobile telecommunications company in the world with networks in over 30 countries.
(DOC) " Comparative analysis of MARKETING STRATEGIES OF Vodafone & AIRTEL "
Two striking features of this growth viz. This has underpinned its large and rising customer base. Broadcasting services are also quite popular, especially among fast food centers that have a central number. The urban tele density is 150. As we know that now Airtel has already launched its product with logo Aisi azaadi aur kahan has already became popular in market. Rather, it may have a better chance at developing a competitive advantage by identifying a fit 67 between the firm's strengths and upcoming opportunities. Demographic segment - middle income groups.
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This made Vodafone a very visible presence on the British high street and significantly increased the company's share of UK mobile customers. The company should take the opinion of exporters from time to time to know what problems they are facing from the companys side. Other stakeholders in Bharti Airtel include Sony-Ericsson, Nokia - and Sing Tel, with whom they hold a strategic alliance. Targeting youngsters in metropolitansVodafone attracts youngsters by offering colorful handset at very low prices. Poor and middle income groups. Whereas Vodafone has a stronger presence in the metros only, Airtel has penetrated deep across the length and breadth of the country and is no longer confined to some pockets of the nation.
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Interviews with the managers of GSM service providers were also conducted. COM HONS ENROLLMENT NO. Beri Research Methodology C. Zoo zoos" in Vodafone TV ads for IPL may resemble animated cartoon characters with an alien look or simply a stupid egg-head character with disproportional white bodies and black dots for eyes and mouth. First Pacific's based in Hong Kong continued commitment to Scrotal is uncertain, and the former is reviewing various options.
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Leveraging on the success of its cellular service, the company got a very good response from the primary market. Mobile or Cellular phones have today gone from being just a prestige buy for some to becoming one of the most essential things that we need in everyday life. This hassled to further cost benefits to the end user, fueling further growth in the subscriber base. In the midst of declining interest in technology stocks, Bharti came out with its long-awaited initial public offering IPO in January 2002. As these circles are considered to be the most important in Telecom Revenue generation since Vodafone Essar Group generates 67% of its revenue from the above circle services Mumbai , Delhi, West Bengal, Uttar Pradesh East, Maharashtra, Gujrat, Tamil Nadu,.
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With aggressive marketing strategies Airtel has to target rural India as 70% of population of India lives in these areas. They are the ones who have the maximum share in the market but they are lagging behind in the customer services. Towers are important if your company wishes to provide wide coverage nationally. Private sector services are presently available in selective urban areas, and collectively account for less than 5 per cent of subscriptions. Hence VO represented voice and DA symbolized data yielding the name Vodafone.
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Few operators have concentrated on offering differentiated services for businesses. S+: and +eased +ine:, +ong? The circles are further classified under "A," "B" and "C," with the "A" circle being the most attractive and "C" being the least attractive. Bharti Infratel and Indus Towers are amongst top providers of passive infrastructure services in India. Vodafone was the highest bidder to acquire the 3G License after the Bharti Airtel tele ventures. To facilitate licensing, the nation was divided into 20 circles akin to a state for basic and 21 circles for cellular telephony. Ever since, Airtel has a unique way of operating its business. Rank in world in network size 3rd Teledensity per hundred populations 79.
